She wrote the product description and marketed it to the community at large.Īs part of the marketing team, contributed articles to the quarterly newsletter and helped edit the content. She instituted the Square selling platform for the Museum Store in order to manage and market the exclusive line of goods. She managed the website and social media campaigns. As the organization’s former Museum Director, she helped edit print and digital tools such as volunteer handbooks, exhibits, education programs, and marketing materials. When Jennifer served as the Volunteer History Consultant for Balboa Island Museum, she implemented social media products such as their Facebook, Instagram, Pinterest, YouTube, and Twitter accounts. They have instituted and managed the social media accounts for Moulton Museum, Southwest Oral History Association, Laguna Woods History Center, and Balboa Island Museum. These media materials are stored on the website for potential PR style guide requests. They have written press releases for exhibitions, book publications, and community events. They can schedule these messages to post in advance and create a social media manager system (Hootsuite or Later) that will reduce your need to fill this position in your organization. Take a look at their Moulton Museum newsletter series created to highlight exhibitions, events, and archival collections. The Keils enjoy designing your newsletters, flyers, and social media campaigns. They offer all service marketing campaigns from logo design, web development, e-commerce (Shopify/Square), social media, and e-mail marketing campaigns (MailChimp or Constant Contact). 70 Degrees provides site analytics via Google Developer.ħ0 Degrees creates a complete marketing plan for your organization with a branding guide. These files are provide to the client with the monthly service fee. They provide continued security and monthly backups to ensure the overall security of the site. Their boutique design firm offers in person training so that the client can own and manage portions of their own site. They have used graphic, web design, and social media skills to enhance organizations’ visibility in the community. They use WordPress to create dynamic websites with UX, SEO, and Google Analytics. They are proficient in HTML, CSS, and other computer programming languages. They have taken college level computer science, graphic design courses, and online continuing education classes. The Keils have over a decade of design experience. As a team, they create strategic marketing campaigns. As web developers and designers, they utilize Adobe Creative Cloud (Photoshop, Premiere, InDesign) software with the Adobe digital color wheel to design custom, innovative pieces. This font is often suggested for exhibition text due to its readability and long-term archival quality in digital files.Īs entrepreneurs, they use their technical background to partner with corporate and non-profit organizations. We follow best practices in the archival and exhibition communities. Design We created our 70 Degrees logo with simple Times New Roman type font due to its universal usage. View our affiliate company, Jennifer Lynn Design for portfolio. The organization’s mission will be visually presented with branding guideline. Collaboration is key in constructing the website page by page as a story. Your unique brand and typography are used to create a style guide. Your logo and web design are crucial visual elements to your organization’s visual story. They both received Masters degrees in narrative based fields.
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